The Guardian: World Water Day: the cost of cotton in water-challenged India

Severe water scarcity in India is exacerbated by the cotton industry. Producing 1kg of cotton in India consumes 22,500 litres of water, on average, according to research done by the Water Footprint Network. Concerns are high, but are businesses, consumers and government doing enough? A report by The Guardian Sustainable Business.

You might not realise it, but India exports enormous amounts of water when it exports raw materials such as cotton and products such as automobiles, reports The Guardian.

The water consumed to grow India’s cotton exports in 2013 would be enough to supply 85% of the country’s 1.24 billion people with 100 litres of water every day for a year. Meanwhile, more than 100 million people in India do not have access to safe water.

Read the full report here.