Today, on the United Nations World Water Day, leading hotel group, Radisson Blu® , has published new research in collaboration with Water Footprint Network, on its “Super Breakfast” concept, which proves a 22% reduction in water footprint compared to the previous buffet breakfast.
To understand impact of breakfasts on water consumption, Radisson Blu invited the Water Footprint Network to undertake the calculations of the two breakfasts’ water footprints. A comparison was made between the breakfast offer in 2014 and new Super Breakfast in 2015.
The research was conducted at the Radisson Blu Hotel, Zurich Airport in Switzerland, and confirms that the total average water footprint of the 2014 Breakfast per cover was 1,275 litres and the 2015 Super Blu Breakfast water footprint is 997 litres. The 278 litres difference represents a 22% reduction in the Radisson Blu breakfast water footprint.
Inge Huijbrechts, Vice President Responsible Business, comments, “Everything we eat, drink and buy creates a footprint on our planet. It is estimated that 86% of a hotel’s water use in the total value chain is the embedded water in Food & Drink products. Signalling our commitment to water stewardship, Radisson Blu is delighted to report these significant reduction in the water footprint of its Super Breakfast offer. In addition, our Super Breakfast also delivers 27% less food waste and has a significantly lower carbon footprint than the usual breakfast in other hotels or restaurants.”
“Water is a crucial resource for every business. A business’s water footprint is a measurement of the total water consumed to produce the goods and services it provides. We are delighted to be joining Radisson Blu on its water stewardship journey, one that we hope will lead to even further water footprint reductions in their hotels’ direct operations and supply chain, and deeper engagement with their customers, staff and surrounding communities in taking concrete steps toward fair and smart use of the world’s fresh water,” said Ruth Mathews, Executive Director, Water Footprint Network.
Take a look at the information sheet to get a quick understanding of the study results here.
Read the full WFN report here.
For more information about Radisson Blu’s initiative see here.
Blu Planet, the responsible business commitment of Radisson Blu®, focuses on conserving and protecting the Earth’s priceless natural resources including water supply. Find out more about Blu Planet here.